Tired of coolers that require a small crane to move when empty? The Rugged Road 25 V2 Cooler ($249.99) is here to save your spine. It offers the performance of a hard-sided beast at half the weight, proving you shouldn’t have to choose between a chilled IPA and a slipped disc. This “Ultralight” champion holds
For decades, the G-SHOCK was the watch you wore when you forgot how to be careful. Now, meet the GMWB5000 “All Metal” Series ($600), the original 1983 square design reimagined for the discerning man who still falls off things. This isn’t just a watch; it’s a wrist-mounted safe. Featuring a full metal case and bracelet,
Finally, a shirt that understands your commitment to minimalist packing—and your profound aversion to laundry. GORUCK’s Commando 1/4 Zip ($130) is the hero your duffel bag deserves. Woven from a mighty 89% Merino wool blend (plus 11% nylon for structural integrity, because geometry matters), this isn’t just insulation; it’s an anti-odour force field. Thanks to
Gentlemen, meet the watch that believes you have a secret life, even if your most dangerous mission today is choosing an avocado. The AVI-8 CVRT 3775A (pronounced “covert,” because being subtle is apparently a feature you pay extra for) is the compact, $450 tool built for “enthusiasts, by enthusiasts” who still wear a watch despite
If your current airport companion is a repurposed gym bag from 2008, it’s time for an upgrade. Meet the Bradley Mountain Ranger Duffle in Brush Brown. Priced at a justifiable $495, this isn’t just luggage; it’s a declaration that you understand what “hard-wearing” means. Constructed from 18oz waxed duck canvas and 9oz USA harness leather,
Meet the Griffin Workshirt in Painted Camo by Imogene + Willie. Priced at $245, it is the ultimate layer for the gentleman who wants to look like he wrestles bears, but mostly just wrestles with the espresso machine. Filling the awkward void between “flannel” and “actual jacket,” this American-made, 8oz moleskin beast is designed to