Meet the Devium Boca Long Sleeve Flannel ($158), your new favourite shirt for when you want to look rugged, feel cosy, and show off some made-in-the-USA pride. Crafted from mid-weight yarn-dyed cotton and double-needle stitched by small legacy businesses across America, it’s as tough as your morning coffee and as soft as your grandma’s hug. Complete with burly cat-eye buttons that say, “I’m rugged, but refined,” this flannel is pre-washed and double-brushed for that oh-so-luxurious feel. It’s not just a shirt—it’s a flannel that laughs in the face of fall weather and looks good doing it.